Android-Powered Panasonic Smartphone With NFC Support Release Date Is March 2012 In Europe
Panasonic hasn’t been so successful on the smartphone market, but it’s looking to expand its offer with a new device that currently has no name and no full spec sheet. The company decided to take the wraps off this handset and it scheduled its release date for March 2012, a moment when hopefully it will be nicknamed.
The event was held in Tokyo, Japan but the smartphone will only become available on the European market. It’s a weird decision from the company, but maybe the investors needed something to believe in. According to the press release, Panasonic will be looking to reach 9 million smartphone sales for the 2016 fiscal year.
It’s a bold target as Microsoft is currently having issues achieving this goal with the Windows Phone 7 lineup and you have to think that HTC, Samsung, LG, and others are involved in this project. Also Panasonic will be placing its money on the European market with its smartphone division because it’s harder to enter the US market where Apple, Samsung, and HTC rule.
Smartphone sales are expected to grow exponentially once again in 2012 after increasing by more than 70% in 2011 compared to 2010 and the Panasonic Group doesn’t want to miss this opportunity again.
The Panasonic smartphone is running on Android OS and it features a 4.3-inch qHD OLED touchscreen with a ultraslim design, and a waterproof / dustproof casing. It also features NFC technology support, a camera of unknown size on the back, WiFi, Bluetooth, and a GPS among others.
All that we know is that this handset comes with a pretty interesting D-shaped design and that Panasonic hopes to sell 1.5 million units in 2012. Like said, Panasonic has set a very daring sales target for 2012 as well as 2016 and it wouldn’t be the first to fail to accomplish its goals, but we wish the company luck as consumers always have to gain when competition is harder.
The company has announced that it will invest lots of millions in its mobile division in order to ensure that its products will have very high standards comparable to premium manufacturers like Samsung, HTC, Apple, and Nokia.
Looks like Panasonic is betting its money on Android which is regarded as a safe bet as several manufacturers who did this have managed to save themselves from certain death, and the perfect examples are Motorola and Sony Ericsson. Check out the pictures of the Motorola Android smartphone and let us know what do you think about it!